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Public Relations Case Study Client: Wave One Group/Conkling, Fiskum & McCormick Rip Caswell is a prominent bronze sculptor who has been commissioned for projects around the country in both public and private settings. He started experimenting with clay as a young boy and has since been following his life's passion of creating beautiful artwork for people from all walks of life to enjoy. In an effort to attract the kinds of projects he seeks to create, Rip and his PR team decided to promote his work through a strong online presence including online video. Digital Wave has created eight short videos about Rip that will be incorporated into his website. Shooting in HD on the Panasonic AG-HPX500, we are able to capture the immense beauty and intricacies of his works.
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